Isn’t it rightly said that tracking your performance is very crucial when it comes to understanding the scope of improvement? This is true for affiliate marketing as well and you surely need a great affiliate tracking software solution.
You may not be a successful affiliate marketer if you are promoting a different campaign, however, you will certainly be a successful one if you are effectively able to track or measure the performance of campaigns you are running with the help of CPA Affiliate.
Understanding the traffic source and keywords is a very crucial requirement of a brand / network / affiliate marketer.
Now some may be afraid about how to go about tracking as it already sounds a cumbersome task.
But here we are again, coming to your rescue! In this blog post, we shall cover some of the Best Affiliate Tracking software solutions which can help your track your performance to a great extent.
If you are an affiliate marketer and run traffic arbitrage campaigns or are a publisher and want to track sales on your high traffic website, below are the options:
- Tune (Pricing : $ 279/Month)
- Affise (Pricing : $ 299/Month)
- Cake (Pricing : Variable)
- PostAffiliate Pro (Pricing : $ 97/Month)
- Linktrust (Pricing : $ 499/Month)
- Impact (Pricing : Variable)
- iDevAffiliate (Pricing : $ 39/Month)
- LeadDyno (Pricing : $ 49/Month)
- HitPath (Pricing : Variable)
- ClickInc (Pricing : $ 25/Month)
- AffiliateWP (Pricing : $ 99/Month)
- Voluum ( Pricing : $69/Month)
- Adsbridge ( Pricing : $ 29/Month )
- Thrivetracker ( Pricing : $ 35/Month )
Best Affiliate Tracking software solutions for Brands / Affiliate Networks / Agencies :
Developed by two brothers Lucas and Lee Brown in 2009, this has been renowned as one of the most reliable, scalable and flexible affiliate marketing tracking tools.
Owing to its features, the software has become an industry leader. The most attractive features of the tool include: a two-way API, unlimited number of affiliates, fraud protection, dedicated solutions option, a mail room, and the ability to convert currencies.
One of the unique features of this tool is that it can be used as an ad agency as well to advertise your e-commerce store.
The tool offers a free 30-day trail subscription post which one can choose either of the plans- pro, enterprise or custom plan based on their requirements.
The base plan to start an Ad Networks with Tune starts at $279/week with 100 offers and 100 partners.
Affise is one of the latest entrants in the SaaS based Performance marketing software space and we have seen a lot of networks/brands moving from hasoffers/Cake to Affise, the reason being their lower pricing that suits startup across the industries.
It’s technology is easily customizable as per one’s needs and offers easy 3rd party integrations as well, giving a stiff competition to tune.
The price for 10,000 conversions start from $299/Month.
Cake has been one of the most trusted and the most stable affiliate tracking solution preferred by brands and networks.
We have seen many networks / brands moving from solutions like Cake/ affise to cake, the primary reason has been the discrepancy in the numbers of conversions tracked at different ends.
Brands like convert2media , monetise, speeddate, lifescript are some of them using cake, so we need not say more about them.
The best part is they offer a customised solution as per the need with a custom pricing.The price formats are available in various formats that include CPA, CPC, CPM, Fixed and Rev Share.
Post Affiliate Pro is one of the most advanced and affiliate tracking software application that supports multiple currencies, direct link tracking.
The best part is it also allows recurring commissions tracking. It also integrates with magento, woocommerce, prestashop, bigcommerce, ecwid, etc.
There is no feature that doesn’t exists in post affiliate pro as compared to other tracking platforms that make it a competitive choice for brands and networks.
Pricing starts from 97$ per month, if you are a network with a big team and need a multi level – multi user access, you could request for the 197$ plan as well.
Been in existence since 2002, the tool is known as the most accurate affiliate tracking software on the market. Coming with a customizable interface, the tool allows you to track cookies, pixels, server posts, host, CPA, CPC, Pay-per-call, mobile traffic.
With this tool, you get top-notch support and the patented LinkTrust Remote Traffic Agent (RTA).
Linktrust has two pricing tiers, one for lead generation for brands and one for partners i.e. networks. Pricing starts at 499$/month with 500k clicks with all the features.
Introduced in 2008 by the name of Impact Radius, the software has been worked out by experts from Commission Junction, Savings.com, and LeadPoint, the fully transparent network Impact Radius.
It features automation of contracting, on boarding, tracking, reporting, and payment of direct affiliates, 100% accurate tracking, flexible tracking methods through Pixel, FTP file upload, REST Web Services API, Data Post, and Mobile SDKs, call tracking, SEO friendly links, real-time analytics, Ad hosting and much more.
Their fraud control technology “forensiq” that integrates with their network/brand solutions is widely accepted and acknowledged by the industry.
Extending its amazing services since 1999, this is one of the most incredible softwares to track affiliate marketing.
It lets you design your own payment structure, promote offers through banners, lightboxes, brochures or videos, and create reports that measure daily activity and track marketing statistics.
It also has an in-built shopping integration that is compatible with most cart and checkout systems.
Depending upon your requirements, one can choose the most suitable package as there are varied packages ranging from $39 to $199.99.
One of the most dynamic softwares, LeadDyno allows you to get your own hosted and customizable page that can track visitors, leads, and customers.
It also lets you monitor your AdWords campaign. It also features an interesting easy-to-use recruitment program that invites people to join your network via an email invitation.
Once you are signed up on it, the software automatically starts directing traffic from CPA Affiliates.
Having varied affordable pricing, it would not harm your pockets at all. Its pricing begins at $49 per month with the starter package and goes uptil $149 per month for a different package.
This is the most reliable and scalable multichannel tracking platform that can be customized to meet your specific needs.
It is also known as one of the fastest and most user-friendly affiliate tracking programs available in the industry, owing to the wide range of features it hails with.
It offers free training, 24/7 support, real-time campaign tracking, affiliate management, the Crosspub campaign accelerator, accounting module, and a white-labelled interface.
Affiliate marketing is a great way of increasing your income only if it is being tracked properly and the improvement strategies are being sought.
This is the perfect tracking software for those who do not hold much familiarity with HTML. It is as a considered great tool when it comes to improving your SEO.
Some of the exciting features of the software include: detailed reports that provide traffic status, alerts and graphs containing clicks, commissions, and sales.
It also comes with some stellar management tools that give you the power to create coupons, tier commissions, and follow-up with merchants.
The pricing of the plan starts from $25 a month and goes upto $149 monthly plan and trust us, it is worth your every penny.
This is one of the best wordpress affiliate tracking plugin that promotes your products and services while integrating with the most popular WordPress ecommerce plugins and offers real-time reporting and management of your affiliates.
It accurately tracks any CPA Affiliate referrals via caching, provides WooCommerce coupon tracking, and has one of the best supports systems in the industry.
As far as its pricing is considered, it comes in three packages: Personal ($99), Plus ($149), Professional ($249) and Ultimate ($499). Very affordable, given the profit it will give you.
Voluum is the most preferred solution among affiliates into media planning and buying. If you are looking for Pop traffic or native ads arbitrage, voluum is your go to solution for the same.
Key features include AI Traffic distribution, Anti Fraud Kit, Listicle tracking, mobile notifications and a lot of collaboration tools as well.
The base plan starts at $69/month where you can have 20 active campaigns with 3 months of data retention and 1 custom domain.
With 7 data centers worldwide and 100+ integrated networks already, Adsbridge is a leading affiliate tracking software solution.
You can create custom flows for custom targeting multiple campaigns at once and optimize them. Real time stats, fraud guard, conversion auto caps, URL rotator and landing page builder are some of the many features offered by adsbridge.
The base plan starts at $29/month that includes a 14 day free trial with a limit of 100,000 visits limit per month. $0.07 per 1k visits is charged if you exceed the clicks limit.
Thrivetracker is an all in one Desktop-Mobile-Web, premier AI tracker built for performance marketers. You can host and measure all your offers and all traffic sources in one single dashboard.
The key features include AI Optimization technology that helps you to split test and measure your landing pages and offers synchronously.
The infra is already on cloud based auto scaling mode that makes it stand out of the crowd.
The base plan starts at $35/month and you can track 100k clicks, the reporting API and Geo-Direct Bot filters are available at $49, $59/month as well.
We hope the above listed CPA Affiliate tracking software will help you churn out some great strategies for your affiliate marketing and would take your business to some new great heights.
Do share your feedback with us of what you think about the above solutions as well, based on your revert about your experience we would try to update this article.